12月8日，最高人民法院對(duì)喬丹體育公司注冊(cè)商標(biāo)，涉嫌侵犯美國(guó)籃球明星邁克爾·喬丹姓名權(quán)系列案件公開(kāi)宣判。

最高法判定中文“喬丹”商標(biāo)的注冊(cè)損害了邁克爾·喬丹享有的在先姓名權(quán)，認(rèn)定喬丹公司的“喬丹”商標(biāo)應(yīng)予撤銷，并判令國(guó)家工商行政管理總局商標(biāo)評(píng)審委員會(huì)重新作出裁定。

邁克爾·喬丹在宣判結(jié)束后發(fā)表了聲明，聲明如下：

我很欣慰地看到，在喬丹體育商標(biāo)爭(zhēng)議案的判決中，最高人民法院認(rèn)可了我保護(hù)自己名字的權(quán)利。中國(guó)的消費(fèi)者有權(quán)知道喬丹體育及其產(chǎn)品和我并沒(méi)有任何關(guān)聯(lián)。沒(méi)有什么比保護(hù)自己的名字更加重要的了，今天的判決彰顯了這一原則的重要性。

在過(guò)去的30多年時(shí)間里，我將自己的名字和聲譽(yù)打造成了國(guó)際知名的品牌。從我在NBA球場(chǎng)上打球的早期，到去年秋天再次訪華，數(shù)百萬(wàn)中國(guó)的球迷和消費(fèi)者一直親切地叫我“喬丹”。今天的判決將讓每個(gè)人都知道喬丹體育及其產(chǎn)品和我并沒(méi)有任何關(guān)聯(lián)。

我尊重中國(guó)的法律，也期待著上海的法院對(duì)尚在審理中的姓名權(quán)侵權(quán)案件做出判決。 ——邁克爾·喬丹

以下為聲明英文原版

Statement From Michael Jordan on SPC’s court ruling on Dec. 8, 2016

“I am happy that the Supreme People’s Court has recognized the right to protect my name through its ruling in the trademark cases. Chinese consumers deserve to know that Qiaodan Sports and its products have no connection to me. Nothing is more important than protecting your own name, and today's decision shows the importance of that principle.

Over the past three decades, I have built my reputation and name into a globally recognized brand. From my earliest playing days in the NBA, through my trip to China last fall, millions of Chinese fans and consumers have always known me by my Chinese name, “Qiaodan.” Today’s decision ensures that my Chinese fans and all Chinese consumers know that Qiaodan Sports and its products have no connection to me.

I respect the Chinese legal system and look forward to the Shanghai Court’s ruling on the separate naming rights case.” –Michael Jordan